The mission of the Waterloo Homecoming Association (WHA) is to provide educational resources and guidance for the youth of Cedar Valley by awarding scholarships, supporting various educational initiatives, partnering with organizations with youth inspired visions and encouraging mentoring relationships to strengthen the youth of today.

In addition, we sponsor our main fundraising via a bi-annual event for all current and former Waterloo residents, their families, and friends that will not only allow us to obtain our mission but will bring revenue to the city, provide opportunities for professional networking and renewal or development of friendships, thus giving back to the city of Waterloo, IA.

Keelan Roberts, Owner/Operator of Roberts Plumbing (Phoenix, AZ) and President of WHA, in conjunction with Bruce Gardner (Dallas, TX) organized the Homecoming Committee in 2008.

Keelan had a vision/dream of current and former Waterloo residents returning to the city to reconnect, connect, and network with family and friends. This venture would also give back to the city (revenue) that nurtured us to become successful professionals.

Keelan selected a committee and the 1st homecoming was held in August 2009. WHA quickly realized in addition to giving to back to the city, there is a need to give to the youth of today for the challenges of tomorrow.

With hard work, collaboration and dedication, the WHA committee has turned this dream into a reality……effective October 2010, WHA became a (501c3) non-profit organization.